I’m a massive fan of Stephen King, and literally put down whatever I am reading when a new novel comes out. Though not his traditional fare, I loved Mr. Mercedes when it came out, and enjoyed the television series.

This San Diego Comic-Com, fans will get to experience the world of the show with an immersive experience. It will give fans a glimpse into the past and a peek into the future of the AT&T AUDIENCE Network original series based on the trilogy by Stephen King.

The “Mr. Mercedes Immersive Experience” will include:

  • Augmented Reality Adventure Game – Download the app to embark on an AR-driven investigation helping Detective Bill Hodges crack the case and claim a reward if you succeed.
  • Virtual Reality Escape Room Game – Be fully immersed in a virtual escape room inside Brady’s lair. Escape before time runs out or you’re trapped forever!
  • Recreating the Physical World of “Mr. Mercedes” – The show’s set designers are recreating Finders Keepers, Mercy General Hospital and Brady’s lair using actual props.
  • Bringing Brady to Life Through Projection Mapping – 3-D light projection will creepily bring Brady to life in his hospital bed. Is he in a coma or did you just see him move?
  • Lenticular Photo Experience – This photo op will transform the participant’s face into Brady’s along with a socially shareable GIF.
  • Private Screening Room – Media, VIP and lucky fans will get the chance to watch a sneak peek of season 2.

The experience will be located at 643 G St, San Diego, CA 92101 and will be open Thursday, July 19 – Saturday, July 21 from 10am-6pm PT daily. Fans may pre-register for the immersive experience at att.com/MrMercedesSDCC for a chance to get a fast pass.

 

About the Author

Jeff Heimbuch writes. A lot. On a variety of things and in different mediums. He also created the fiction podcasts LIGHT HOUSE and RETURN HOME (of which you can find both on all podcasting platforms), loves all things horror, works in social media, and is probably writing something right now. You can find him on Twitter, Instagram, and TikTok at @jeffheimbuch.