Today Universal Parks & Resorts, announced the arrival of Halloween Horror Nights to Las Vegas in a brand new, permanent location. Based on Universal Pictures’ vast library of horror icons, the original concept will bring to life Universal’s vast library of classic horror films and today’s most terrifying tales.

By day the new horror-centric experience will be high-energy food and beverage by day with things getting sinister at sunset. Haunting bars and eateries will entertain by night. The new concept marks the first time Universal has created a permanent horror experience beyond its theme parks. It will deliver on the thrills and frights its horror fans have come to love and excite anyone looking for a new level of experiential entertainment. Universal promises that the space will be continuously updated.

Universal has long defined the horror genre with its classic films featuring iconic characters such as Frankenstein, Dracula, The Mummy and the Wolf Man – and redefined modern horror and suspense stories through collaborations with such high-profile filmmakers as Jason Blum, James Wan and Jordan Peele.  Only Universal could ignite the thrill of and excitement of this genre in full scale and three dimensions.

Part of a 20-acre expansion to Las Vegas’ immersive AREA15 entertainment district, Universal’s new horror experience will be the anchor tenant and will occupy a 110,000-square-foot space.

As plans take shape, Universal Parks & Resorts looks forward to sharing more details about the concept along with the opening date.